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Permalink to The Disease of Addiction

The Disease of Addiction

Posted April 25, 2016 by Heather Hutson

On Thursday April 21, 2016, my favorite artist, Prince, died.  He was 57 years old. There are rumors and speculation that his death was due to complications from an overdose of Percocet 5 days earlier.  Here’s the thing: Prince was known for being a vegan, he didn’t drink or use drugs, he was a devout...

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Permalink to 4 Similarities between Prospecting and Dating

4 Similarities between Prospecting and Dating

Posted April 19, 2016 by Heather Hutson

In 2009 I went on 50 first dates. Match.com got a lot of my time that year.  I would scrub the online profiles, pick prospects, reach out to them, exchange some emails, exchange some phone calls and then decide on whether to meet.  If we met, we would each explain our value proposition then decide...

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Permalink to 3 Tips to Help You Keep Your Cool

3 Tips to Help You Keep Your Cool

Posted April 12, 2016 by Heather Hutson

Gordon Ramsay is a complete jerk on Hell’s Kitchen.  He yells, throws things, throws people out of the kitchen.  At the start of each season the contestants are all relatively respectful of one another but by the end of the season they are all acting like Gordon Ramsay.   On Master Chef Junior, Ramsay is...

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Permalink to 12 Travel Hacks for the Live Event Professional

12 Travel Hacks for the Live Event Professional

Posted April 4, 2016 by Heather Hutson

Show business is a rough life. Some of my “gig pig” friends are on the road more than half of the year, rolling from one show site to another. Either out of creativity or necessity or both, a great deal of them have shared some of their show hacks with me. So today, I have...

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Permalink to Stage Manager’s Super Double Secret Cues

Stage Manager’s Super Double Secret Cues

Posted March 27, 2016 by Heather Hutson

It is a fine Saturday afternoon, the weather is mostly ballroom with a high probability of fluorescent lighting. The executive is telling me how he wants the opening session to go, “At a couple minutes ’til 8:00, you’ll tell everyone to take a seat, and that we’re gonna start, then at 8:00 am we’ll play...

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Permalink to Operating Instructions for the  General Session Crew

Operating Instructions for the General Session Crew

Posted March 16, 2016 by Heather Hutson

I was walking some clients backstage for a rehearsal recently and one of them remarked,”Wow, I had no idea there were this many people back here.”  This was a mid size show, we had a Engineer in Charge/ Camera Shader, a Switcher, Playback Pro Operator/ Recording Engineer, Graphics Artist, Audio Assistant,  Project Manager and Producer....

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Permalink to 4 Backstage Secrets Revealed

4 Backstage Secrets Revealed

Posted March 7, 2016 by Heather Hutson

“You should write about this in your blog,” Kelley said. She was the onsite graphics artist for this show. “Write about what?” I slurped my ballroom coffee. “The process.” she said simply. I must have had a blank look on my face because she continued, “The process of making changes on your presentation.” She pulled...

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Permalink to 4 Ways to Notify Someone That They DIDN’T Win the Business

4 Ways to Notify Someone That They DIDN’T Win the Business

Posted February 12, 2016 by Heather Hutson

We have all been there. We get this great opportunity to bid on a project.  You qualify the lead, you take input and develop a solution.  You present the solution and then…. crickets. As a producer, the only thing you have is your experience, intellectual capitol and time.  If you have spent time generating a...

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Permalink to Cost versus Value

Cost versus Value

Posted February 5, 2016 by Heather Hutson

“We don’t need any help with our AV, we already have a quote from the in house guys, ” said the client. “Cool, do you mind if I give them a call and see what they are providing, so I can make a good entertainment and scenic recommendation?” says the producer. So the producer, (that’s...

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