Blog

Permalink to 7 Steps to an Efficient and Effective RFP Process

7 Steps to an Efficient and Effective RFP Process

Posted July 22, 2016 by Heather Hutson

I’ve answered thousands of RFP’s. (I’m not exaggerating here.) I’ve seen the process work effectively and I’ve experienced it as a complete waste of time for both parties. Proposal writing a tricky business, it can be expensive and consume a lot resources, but talking to each and every vendor is time consuming for the client....

Read more
Permalink to Work / Life Balance in Production

Work / Life Balance in Production

Posted July 19, 2016 by Heather Hutson

In our business (and in other industries too) it’s  a badge of honor to work long hours, to roll from show to show, to live your life in the airports, taxis and ballrooms. Not just domestically- any schmuck can work domestically– But globally!  You have a client that is willing to pay thousands of dollars...

Read more
Permalink to Summoning Courage in Uncertain Times

Summoning Courage in Uncertain Times

Posted July 14, 2016 by Heather Hutson

I live in Atlanta.  If you’ve been watching the news you’d know that the good people of Atlanta are pretty riled up.  The issue of race and police brutality is so very complicated and messy that I don’t want to tread into those waters on this platform, but I do want to explore  how we...

Read more
Permalink to What IS Freedom?

What IS Freedom?

Posted July 1, 2016 by Heather Hutson

In light of the USA’s upcoming Independence Day celebration, I am reflecting on ‘freedom’. What exactly is ‘freedom’.  We write little essays in elementary school on “What Freedom Means to Me”. Of course, when you’re 8 years old freedom means being able  to watch the TV without any restrictions on when you gotta turn it...

Read more
Permalink to 3 Disciplines of Meeting Management

3 Disciplines of Meeting Management

Posted June 21, 2016 by Heather Hutson

I’m planning a wedding. My wedding to be specific. There are hundreds of small decisions to make and tasks to complete. As an individual, I can manage all of these little tasks and decisions. It’s a 4 hour event, and I have a year to plan it, and let’s face it, I’m a professional producer...

Read more
Permalink to Delegation for Dummies

Delegation for Dummies

Posted June 17, 2016 by Heather Hutson

I’ve been thinking about delegation recently. When you think about our industry, it is near impossible to do every single task required to put on a meeting, even a small meeting. There are tons and tons of things to do, and even more decisions to make. If one person tries to make every single decision...

Read more
Permalink to 3 Tips for Sales Success

3 Tips for Sales Success

Posted May 15, 2016 by Heather Hutson

My dining companion was super excited. He had just wrapped a show downtown for the holy grail of Atlanta based clients.   He’d been knocking on their door for a while but couldn’t get any traction, and now the client that hired him is ready to give him a ton more shows.  He leaned in and said,...

Read more
Permalink to 3 Perks of Value Based Businesses

3 Perks of Value Based Businesses

Posted May 9, 2016 by Heather Hutson

As soon as I got the wedding dress in the car, I had a change of heart.  While I got the gown for a terrific price. I wasn’t happy with the purchase.  I called Bride Beautiful and they told me that store policy was no refunds and no exchanges, but why don’t I come back in and let’s...

Read more
Permalink to 3 Reasons to be Generous

3 Reasons to be Generous

Posted May 4, 2016 by Heather Hutson

“This couple wanted their wedding guests to PAY FOR THEIR HONEYMOON!” She sniffed. Her faced looked like she smelled something bad, “My friends and I were so offended. We almost didn’t go to the wedding.” “I think that a honeymoon registry sounds cool.  I would rather get the couple something that they really wanted than...

Read more
Permalink to The Disease of Addiction

The Disease of Addiction

Posted April 25, 2016 by Heather Hutson

On Thursday April 21, 2016, my favorite artist, Prince, died.  He was 57 years old. There are rumors and speculation that his death was due to complications from an overdose of Percocet 5 days earlier.  Here’s the thing: Prince was known for being a vegan, he didn’t drink or use drugs, he was a devout...

Read more